As a Graphic Designer, I can tell you that – at least in my opinion – creating logos is one of the hardest and most time consuming of projects. They look simple, but that simplicity is murder to do. I can also tell you that when creating logos, I have browsed through other logos for inspiration and ideas. But taking a look at the above new QVC logo that I noticed in an ad on BBC America, this seems a little over the line as far as “inspiration” goes.
The very least that the designer could have done is use a different color, no? I don’t know, maybe it’s just me, but when I saw this I thought of Quicktime right off the bat. A little lazy in my book – but then again, I don’t have multi billion dollar corporations as clients.
Looks like I am not the only one thinking about this. Click here for a really in-depth discussion from dorks who actually find this stuff really interesting, like me.